The NOW brand
Quality and innovation in nutritional supplements
NOW is a global leader in orthomolecular nutritional supplements. Since its founding in 1968, the brand has grown from a small family business to an international producer with a strong focus on quality, sustainability and innovation . NOW is represented in more than 70 countries and strives to make high-quality health products accessible to everyone.
Why choose NOW?
GMP certified quality
NOW adheres to strict Good Manufacturing Practice (GMP) guidelines. This ensures that all supplements are manufactured under controlled conditions and tested for purity, potency, and safety .
Innovative technology and research
NOW invests in advanced laboratory equipment and scientific analysis to ensure the highest product standards . Unlike many competitors, NOW conducts its own laboratory research to ensure the quality of ingredients and final products.
GMO-free and natural ingredients
More than 90% of NOW products are GMO-free and meet strict quality standards. NOW uses a non-GMO certification process where every product is tested and verified.
Affordable top quality
NOW strives to make premium supplements available at a fair price . Thanks to efficient production processes and economies of scale, the products remain affordable without compromising on quality.